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Base Data Model

The Base Data Model delivers a set of models covering a standard variety of merchandise and promotion-planning capabilities.

Lowest-level transaction detail
Enables detailed data analysis
Stores transaction history

Base models allow recording and retention of transaction details, which is useful for detail analysis, and useful for uncovering causal effects and associations.

Note: Base tables may not necessarily be at lowest level of granularity of the reference data. This is because some source data, such as sales plan, would only be available at a higher level, such as at the week or month levels, whereas the lowest level of the calendar is day.

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