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Call Activity History Analytic Subject Area

Availability

This subject area is available in all editions of Oracle CRM On Demand.

Business Purpose

The Call Activity History subject area enables sales managers and sales representatives to analyze call activity data by account, contact, activity, owner, product, product category, and date. Unlike the Activity History subject area, the Call Activity History subject area’s metrics are based on the Life Sciences record types related to the activity including: Products Detailed, Samples Dropped, and Promotional Items Dropped. This means that activities that do not have records for one or more of these related child record types cannot be reported on using this subject area. The metrics in this subject area include the following:

• Number (#) of Calls
• Number (#) of Calls with Samples Dropped
• Number (#) Calls with Promotional Items Dropped

You can use the Product Category dimension to summarize call activity metrics for different levels of a product hierarchy, such as brand, submarket, and market.

Relationship Type

Simple

Dimensions

This subject area has the following dimensions:

• Account
• Contact
• Call Activity
• Campaign
• Opportunity
• Product Category
• Product
• Owned By User
• Products Detailed
• Samples Dropped

Metrics

The complete list of metrics for this subject area is as follows:

• Call Activity Metrics
  • Products Detailed Custom Metrics
    • Indexed Currency
    • Indexed Number
    • Average (Avg) Indexed Currency
    • Avg Indexed Number
  • Samples Dropped Custom Metrics
    • Indexed Currency
    • Indexed Number
    • Avg Indexed Currency
    • Avg Indexed Number
  • Number (#) of Accounts
  • Number (#) of Call Details by Product
  • Number (#) of Call Products Detailed
  • Number (#) of Calls
  • Number (#) of Calls with Promotional Items Dropped
  • Number (#) of Calls with Samples Dropped
  • Number (#) of Contacts
  • Number (#) of Promotional Items Dropped
  • Number (#) of Samples Dropped

Usage Notes

None